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Chengdu Ginkgo Hotel Management College (formerly Ginkgo Hotel Management College of Chengdu University of Information Technology, hereinafter referred to as: Ginkgo College or College) was founded in 2002. It is fully funded by Chengdu Ginkgo Asset Management Co., Ltd. and approved by the Ministry of Education. System of general undergraduate colleges and universities.
The college covers an area of about 1,000 acres and currently has two campuses: Chengdu campus is located in the Pidu District of Chengdu City, with convenient transportation, elegant campus environment, complete teaching and living facilities; Yibin campus is located in Nanxi District, Yibin City, with a first-class "Ginkgo ·Standard" teaching hotel and smart experiment center, providing real scenes of internship training for students of multiple majors.
The college is a member unit of the Asia Pacific Hotel, Catering and Tourism Education Association (APacCHRIE) and a member of the International Council of Hotel, Catering and Tourism Education (I-CHRIE). In 2020, the college was rated as the "2020 Brand Influence Private Colleges" in the CCTV Education Ceremony, the Tencent Education Annual Ceremony, "Strength Benchmark Private Universities in 2020", and the "National Model University for Entrepreneurship and Employment in 2020". According to the University Evaluation Report (2019) of the CUAA, the "Hotel Management" major was rated as a six-star major (ie: an undergraduate major in China's top independent colleges).
The college adheres to the school-running philosophy of “achieve students and serve the society”, and is oriented to the development of the cultural and tourism industry, especially the hotel industry, and cultivates middle and high-level application-oriented management and technical talents. It is committed to building a distinctive, domestic first-class, and internationally renowned hotel management application type. University. After years of construction, the college has now developed into a modern-oriented one with the characteristics of hotel and tourism management majors, management, literature, art, engineering, pedagogy, economics and other multi-disciplinary cross-integration, mutual support, and coordinated development. The undergraduate colleges and universities that cultivate skilled and applied talents in the service industry. The college currently offers 27 undergraduate majors and 27 junior majors, including 3 first-class undergraduate majors in Sichuan Province, 4 Sichuan Province’s “Higher Education Quality Project” construction projects, and Sichuan Province’s key characteristic professional quality improvement plan construction majors 4, and 6 application-oriented demonstration major construction projects in local ordinary undergraduate colleges and universities in Sichuan Province. There are more than 10,000 students in school.
The college implements the OBE talent training concept, and constantly improves the application-oriented talent training model of the integration of production and education and the dual main sports talents. Carry out extensive cooperation with more than one hundred well-known domestic and foreign companies in professional construction, curriculum development, teacher team construction, practical teaching base construction and student internship and employment, and cooperate with Hilton, InterContinental, Marriott and other large domestic and foreign hotel management groups (companies) , Innovative professional talent training model.
The college attaches great importance to the international development strategy, and has achieved remarkable results in the internationalization of curriculum research and development, the internationalization of curriculum content, the internationalization of teaching staff, the internationalization of teaching models, and the integration of teachers and students into international activities. In recent years, the college has signed inter-school cooperation agreements with well-known hotel management schools such as the Swiss SEG Education Group, Prince of Songkhla University in Thailand, Dusit Thani College in Thailand, and the National Graduate School of Development Management in Thailand. Carry out in-depth cooperation in collaborative scientific research and academic qualification improvement.
The quality of talent training in the college is generally recognized by industry companies. Graduates are favored by employers. The average employment rate of the college has remained above 90% in the past three years. Most graduates can develop in fields related to their majors. , Is gradually growing into the technical backbone and management backbone of the enterprise.
The college will be based in Sichuan, serve the west, and radiate the whole country. It will be based on the establishment of morality, serve local economic construction and industry development as the goal, take industry-education integration, school-enterprise cooperation as the means, and focus on the cultural tourism industry and modern service industry in our province. Development needs to build a first-class applied hotel management undergraduate school with distinctive characteristics.